The reasons for such a shift can be narrowed down to some basic criteria. Firstly, the cities in India are overcrowded and over-occupied without any open spaces and people searching for new residential property look out for a life away from the 'hums and drums' of the big cities.

And then with the rising average income of the Indian population and a humongous number of it already settled in the cities, the demands of building more sky-high superstructures are also rising to provide housing to the new buyers. The cities have almost reached the saturation level of housing such a big population.

The Indian suburbs step into this vacuum and prove to be an efficient alternative, if not better.

The cost of land in India has sky-rocketed so much that renting, leasing, rather going for high rise buildings looks affordable. An apartment in a suburban area has a lot to offer other than the basic amenities that any residential building in a city provides. It provides the buyers with a nature-connect residence with open spaces. It is also a healthier environment for kids to grow up in.

Kolkata, eastern India's 'City of Joy' is also surrounded by the vertical growth in its suburbs which includes various areas of North 24 Parganas, South 24 Parganas, Howrah, Hooghly and Nadia. The real estate developers here are focusing on providing top-notch facilities and quality living to the residential property buyers in the suburbs.

Not too far from the city, these locales are thoroughly transforming the lifestyle of its residents.

Choosing a residence away from the highly-polluted cities seems like a better option to those who are concerned about physical well-being. Besides, the suburbs are gradually evolving to accommodate all the elements of a big city that makes it liveable.

Kolkata's leading real estate developers Primarc in association with Riya has launched its first five star project at Mankundu town in West Bengal near Kolkata, with this housing project using latest Aluminium Formwork Systems to allow smooth edges without beams or pillars in the apartments.

The residential project 'Aura' is offering its residents a five star life, but more than that it is emphasizing on the quality of the construction as the real estate firm used Aluminium Formwork System, which is durable and cost effective. 

Primarc's Aura offers the residents with impressive features including its skytrail, superior building materials, more floor space, premium club and a paradise pool.

All these facilities promise Aura to be a luxurious destination for the residents of the East Indian state who are planning to live a comfortable five-star life away from the hustle and bustle of Kolkata. Sprawling across 4.62 acres with 70% open space, Aura brings together the best of nature and innovative architecture.

Aura brings together the best of nature and innovative architecture. Now the interiors are more appealing with the added advantage of more usable floor area.

Primarc Group is a diversified player in the retail & realty sector in eastern India. Primarc owns and operates over 45 stores across various formats across east India including Raymond, Color Plus, Park Avenue, Essence, Esquire and Story.

Primarc Realty has recently pioneered the concept of environment friendly Green buildings across MIG and HIG segments in Bengal, with its flaghsip project Astitva being pre-certified as the first 'Gold' rated residential building in West Bengal. It has over 4 million sq. ft. of residential projects under development.