citizenM Tower of London- arty, hipster and functional

By Sujoy Dhar and Susanta Paral | @sujoydhar | 12 Jun 2017

citizenM Tower of London- arty, hipster and functional
Hipster, youthful, jazzy, functional and arty- citizenM Tower of London rising above the Tower Hill underground station is an interesting hotel for those with a moderate budget looking for a sleek urban stay in heart of London where hotel rooms are highly priced.

While the rooms are small, the bed is big with all beautiful modular furniture. The hotel itself is like an arty living room thanks to its bright and  sprawling ground floor with books and colourful sofas and food and drink counters, besides its young helpful smiley staff making your stay very comfortable.

Even the small rooms are very well equipped and lives up to its promotional tagline- affordable luxury. Contemporary design and technology enables a streamlined experience for those checking in, and for a very smart price, the hotel says.

The hotel, which is a Dutch hotel brand, is a 370-room property that officially opened its doors to tourists on July 11, 2016.

The hotel has been designed by famous Amsterdam-based creatives of Concrete. The property's airy glass and limestone facade blends in with its surroundings and mirrors the buildings neighbouring the hotel.

Rooms are not big as I said before, but each room has large wall-to-wall windows and a huge bed with crisp linens. The bathroom offers a Rain Dance shower. The hotel also offers a full range of free on demand movies and Skype-based phone rates.

Well, not to forget is an iPad that controls everything in the room from themed wake up alarms to coloured ambient lighting.

While we loved the pod like room, the ground floor truly is the centrepiece of the hotel- to relax, read, surf or just chill with a drink.

“Here guests can rest, work, get together by the fire place, watch TV or pamper their souls or stomachs. The concept of this area sees five different yet connected spaces that cater to the needs of both modern business travellers and tourists,” says a hotel executive.

In the centre of the new hotel are the self check in terminals, arranged in circles around small sapling trees, which allow a swift and easy check in and out in seconds.

Furniture from Vitra, citizenM’s long-term partner, is used throughout the hotel, showcasing classic pieces from designers such as Verner Panton, Charles & Ray Eames, and Jean Prouvé. Oversized shelves let the guest enter the humorous world of citizenM.

Filled with books and unique objects that reflect aspects of traditional British heritage, citizenM's love for quirky details will delight guests from all over the world. A stuffed boar’s head surveys its surroundings while vintage cricket bats, antique riding boots and silver sports trophies adorn the communal spaces.

The  concept of coffee is also a great idea. Close to the entrance, and right next to the exit of one of the city’s busiest tube stations, both guests and locals will be able to get freshly brewed coffee and pastries from one of the baristas.

canteenM, the open kitchen format with its signature style bar is open round the clock

“From sushi to salads, from opulent carrot cakes to spicy curries, canteenM offers a selection of delectable grab and go hot food while in the evening guests can discover a fine selection of cocktails,” says the hotel executive.

In the lobby you can work sitting at the custom made communal tables, where iMacs and printers are free for guests to use. At the back of the hotel is an outdoor terrace, furnished with bright red picnic tables, which looks onto an ancient Roman wall, a reminder the capital’s rich history.

In order to fully appreciate the ancient splendour of this UNESCO World Heritage site, and home to the Queen’s Crown Jewels, citizenM has crowned its new 8-storey property with a jewel itself; a dramatic double height space with floor to ceiling windows and a wrap around terrace that offers a stunning 360view on London and its famed skyline. This is cloudM bar and you can enjoy your drink and savour the most dramatic views of London's skyline with the Tower of London, Tower Bridge and its iconic skyscrapers including the Gherkin and the Shard.

citizenM Tower of London is the perfect hub for all mobile travellers.

Room rates start from £109 with a maximum rate of £269
For details visit

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