19 Aug 2015, 08:53 am
On September 11-12, guests will enjoy a four-course menu accompanied by wines from famous Australian regions chosen and presented by British food writer Xanthe Clay to complement Donna’s dishes.
The campaign is supported by a print and digital media partnership with British newspaper The Telegraph which is selling tickets for the event as well as promoting Australia’s culinary experiences in partnership with Etihad Airways.
The Telegraph partnership includes blogs, photos and short videos from Donna and Xanthe who provide their local knowledge as well as promoting and hosting the two-night event.
Etihad Airways’ lead in fare of £609 has been integrated into the campaign through a mix of Telegraph articles, advertising, and editorials.
Australian State and Territory Organisations have also been invited to leverage the partnership through state specific content or advertisements.
This is the second time Tourism Australia has hosted a pop up ‘Restaurant Australia’ in London House. In September 2014, six Australian chefs representing a different state or territory treated diners to a delicious meal inspired by their own memories of holidaying in Australia.
Tourism Australia has been promoting 'Restaurant Australia' since May 2014 as part of its ‘There’s nothing like Australia’ campaign to put the spotlight on Australia’s finest array of produce served in the most stunning locations in the world.
The campaign was developed in response to the growing demand globally for food and wine as part of the travel experience.
- Air India reveals more upgraded products on several routes ahead of New Year
- Indian Embassy, Nepal Tourism host tourism event to promote Mahakumbh 2025
- Thailand announces E-Visa facility for Indians from New Year, check all details
- India's blue city Jodhpur turns a rainbow leaf with Rajasthan's first LGBTQ-run cafe
- Air Indian Express commences daily flights between Kolkata and Port Blair
- Jumeirah Carlton Tower in London invites guests to immerse in Christmas spirit
- 6 Factors to Consider While Choosing the Best Travel Insurance Online
- Srirangam Homestay: A harmonious blend of art, culture, and comfort in Shantiniketan
- White beluga whale Hvaldimir, dubbed 'Russian Spy', found dead off Norwegian coast
- Uzbekistan's historic city of Samarkand will host the UNESCO General Assembly 2025
Indian airline IndiGo has announced the launch of daily direct flights connecting Bengaluru, Karnataka with Ayodhya, Uttar Pradesh, effective from December 31, 2024.
Jazeera Airways, Kuwait’s leading low-cost carrier, is offering 50% off on fares to all destinations across its network from July 28 to 31.
New Delhi : Air India Express, a subsidiary of Air India and a part of the Tata group, has launched its "Time to Travel" sale on the airline’s website, airindiaexpress.com, the Air India Express mobile app and other major booking channels.